TD SYNNEX Branding

BRANDING

Role: Lead Designer

Following the merger of Tech Data and Synnex into TDSYNEX, I was brought on to develop the visual identity for the newly unified brand. In close collaboration with the marketing director, creative director, and copywriting team, I designed a comprehensive 40+ page brand guidelines document. After several iterations and months of refinement, the final result is presented below.

TYPOGRAPHY

ICONOGRAPHY

All works displayed in this portfolio are shown for demonstration of skills only. Copyrights for 98% of the projects in this portfolio are owned by Karina Nino-de-Rivera's past employers, clients and their respective clients, and are used here with permission. No part of this work may be reproduced without the express written consent of the copyright holder.